The median Auburn home was built in 1979. That's a city full of roofs in their second or third cycle — storm-tested, sun-cooked, and due. Quillus mails the 100 homes nearest your last job — with a satellite view of their own roof — and the cards land in about a week.
No card required · a free demo card, mailed to you
STEP 1 OF 4
We'll find the closest roofs to the job — real data, real addresses, in seconds.
Measured from the Quillus address map and U.S. Census data — the same numbers the product runs on.
Mailable homes
Across 40 Census block groupsTypical 100-home radius
Median distance to the 100th-nearest home, sampled from real addressesOn foot, those same 100 doors
Door-to-door walking route — a lower bound; real routes are longerHomes per sq mi
Approximate — Census land areaMedian home value
Up 7% vs the prior ACS 5-yr estimateMedian year built
The age of the roof deck under the shinglesOwner-occupied
The reader usually owns the roofThe roof stock
With a median build year of 1979, Auburn's typical roof deck has carried at least one full shingle cycle, often two. When one house on a 1979-era street replaces, the rest of the street is staring at the same actuarial table.
The street math
Auburn is spread out — about 220 homes per square mile. Around a typical Auburn job site, the 100 nearest homes sit within about 880 feet — we measured it against our address map, not a ZIP-code guess. When homes sit this far apart, yard signs don't carry; a card in the mailbox is how the neighborhood finds out who did the work.
The customer
The median Auburn home is worth $686,000, up a steady 7% across the last two ACS five-year estimates — owners here are invested, not flipping. 76.8% of occupied homes are owner-occupied, so the person reading the card is the person who signs the contract.
See the full walkthrough on the neighborhood marketing for roofers page — or try it with your last job's address.
Enter the job-site address. Quillus pulls the 100 physically closest Auburn homes from its address map — the actual street, not the whole ZIP.
Each neighbor gets a postcard with your finished job on the front and a satellite view of their own roof on the back — in mailboxes while your sign is still in the yard.
Every card carries its own QR code tied to one address. See which neighbors looked, when, and follow up on the warm ones.
20,170 mailable residential addresses carry a Auburn mailing address in the Quillus map (40 Census block groups). You don't mail all of them — Quillus finds the 100 homes physically closest to a job you just finished and mails only those, so every card lands on a street that watched your crew work.
Close. We sampled real Auburn addresses against our map: the 100 nearest homes around a typical job site sit within about 880 feet (268 meters). That's the same street and the next one over — not a ZIP-code blast across town. That distance is the campaign's proximity radius — the working unit of proximity mail marketing.
Knocking those same 100 doors in Auburn means walking about 2.7 miles — about 44.2 meters between doors — and that is a straight-line lower bound, before streets, fences and dead ends. Mailing them is one action. Knocking still converts better per conversation, so the honest answer is that they do different jobs: the walk is the reason you cannot do it after every job, and the mail is the reason you do not have to.
Yes. The median Auburn home was built in 1979, which puts the typical roof in its second or third shingle cycle — prime replacement territory.
The median Auburn home is valued at $686,000; up 7% between the two most recent ACS five-year estimates; 76.8% of occupied homes are owner-occupied; median household income is $101,300. In plain terms: real equity in the house, and the decision-maker usually lives under the roof you would be replacing.
About a week. Finish the tear-off, snap the photo, pick the 100 nearest homes on the map, and the cards are printed and in the mail stream within a couple of business days — then USPS first-class puts them in Auburn mailboxes while your sign is still in the yard.
Two places: the Quillus address map (155M+ geo-located U.S. addresses — the Auburn home count and street-distance figures are measured from it directly) and the U.S. Census Bureau's American Community Survey 5-year estimates (2024 vintage) for home values, build years, and occupancy. Figures are city-level aggregates, refreshed when new ACS data ships.
Try Quillus with the address of your last job. See the block. Mail yourself a free demo card.
Try the demo
Proximity Mail Marketing for the trades. Built in O-H I-O. In mailboxes in about a week. Tracked per card.
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