Your next roofing job in San Francisco is on the street you just left.
The median San Francisco home went up in 1952 — most of these roofs are on their third or fourth cycle, and the next one is a knock on the door away. Quillus mails the 100 homes nearest your last job — with a satellite view of their own roof — and the cards land in about a week.
No card required · a free demo card, mailed to you
STEP 1 OF 4
Drop in a job site address
We'll find the closest roofs to the job — real data, real addresses, in seconds.
San Francisco, CA by the numbers.
Measured from the Quillus address map and U.S. Census data — the same numbers the product runs on.
388,523
Mailable homes
Across 680 Census block groups≈240 ft
Typical 100-home radius
Median distance to the 100th-nearest home, sampled from real addresses0.73 mi
On foot, those same 100 doors
Door-to-door walking route — a lower bound; real routes are longer8,169
Homes per sq mi
Approximate — Census land area$1,468,600
Median home value
Up -0.8% vs the prior ACS 5-yr estimate1952
Median year built
The age of the roof deck under the shingles38.2%
Owner-occupied
The reader usually owns the roofReading San Francisco like a roofer.
The roof stock
Half the homes in San Francisco were standing before 1952. Whatever was nailed on most recently, the decking under it has seen generations of weather — these are tear-off jobs, not overlays, and the neighbors all face the same decision within a few seasons of each other.
The street math
San Francisco runs dense — roughly 8,169 homes per square mile. Around a typical San Francisco job site, the 100 nearest homes sit within about 240 feet — we measured it against our address map, not a ZIP-code guess. On streets this tight, one job is visible from fifty porches, and a postcard lands while the dumpster's still out front.
The customer
The median San Francisco home is worth $1,468,600 — a stable market where word-of-mouth and visible work win the job. Owner-occupancy sits at 38.2% — lower than most markets, which cuts both ways: fewer kitchen-table decisions, but the owners you do reach often hold multiple properties.
One finished roof. One hundred mailboxes. One day.
See the full walkthrough on the neighborhood marketing for roofers page — or try it with your last job's address.
Finish a job, drop the pin
Enter the job-site address. Quillus pulls the 100 physically closest San Francisco homes from its address map — the actual street, not the whole ZIP.
Cards land in about a week
Each neighbor gets a postcard with your finished job on the front and a satellite view of their own roof on the back — in mailboxes while your sign is still in the yard.
Know exactly who scanned
Every card carries its own QR code tied to one address. See which neighbors looked, when, and follow up on the warm ones.
Roofing marketing in San Francisco, answered with numbers.
388,523 mailable residential addresses carry a San Francisco mailing address in the Quillus map (680 Census block groups). You don't mail all of them — Quillus finds the 100 homes physically closest to a job you just finished and mails only those, so every card lands on a street that watched your crew work.
Close. We sampled real San Francisco addresses against our map: the 100 nearest homes around a typical job site sit within about 240 feet (74 meters). That's the same street and the next one over — not a ZIP-code blast across town. That distance is the campaign's proximity radius — the working unit of proximity mail marketing.
Knocking those same 100 doors in San Francisco means walking about 0.7 of a mile — about 12 meters between doors — and that is a straight-line lower bound, before streets, fences and dead ends. Mailing them is one action. Knocking still converts better per conversation, so the honest answer is that they do different jobs: the walk is the reason you cannot do it after every job, and the mail is the reason you do not have to. One wrinkle here: San Francisco averages 1.7 mailable addresses behind every physical entrance, so a mail wave reaches meaningfully more homes than a walk down the same street does — apartments get their own card, but a knocker only gets one door.
Yes — it's a tear-off town. Half of San Francisco's homes predate 1952, so most roofs are well past their first replacement and the work is full re-decks, not patch jobs.
The median San Francisco home is valued at $1,468,600; up -0.8% between the two most recent ACS five-year estimates; 38.2% of occupied homes are owner-occupied; median household income is $155,500. In plain terms: real equity in the house, and a meaningful share of owners hold more than one property — one good job can mean several roofs.
About a week. Finish the tear-off, snap the photo, pick the 100 nearest homes on the map, and the cards are printed and in the mail stream within a couple of business days — then USPS first-class puts them in San Francisco mailboxes while your sign is still in the yard.
Two places: the Quillus address map (155M+ geo-located U.S. addresses — the San Francisco home count and street-distance figures are measured from it directly) and the U.S. Census Bureau's American Community Survey 5-year estimates (2024 vintage) for home values, build years, and occupancy. Figures are city-level aggregates, refreshed when new ACS data ships.
Your next roof in San Francisco is one street away.
Try Quillus with the address of your last job. See the block. Mail yourself a free demo card.
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Proximity Mail Marketing for the trades. Built in O-H I-O. In mailboxes in about a week. Tracked per card.
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