Quillus
Quillus
ROOFERS
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QUILLUS FOR ROOFERS

Turn one roof into ten estimates.

Your customer's roof is a billboard. Their neighbors already know yours is the truck that just left. Quillus mails 100 of them a postcard — with a satellite view of their own roof — before the sealant dries.

See your blockSee the math

No card required · a free demo card, mailed to you

STEP 1

Drop in a job site address

We'll show you the 100 closest roofs in under five seconds.

Or use my current location

24hr

Mail turnaround

100

Closest neighbors

1:1

Per-card attribution

$0

Minimums or contracts

THE MATH

One roof you already sold. Ten more from the same street.

A roofing job in a residential neighborhood is the loudest, most visible piece of marketing you'll ever run. Quillus turns the visibility you've already paid for into qualified estimates.

$129

One campaign

100 postcards. One street. Mailed in 24 hours. About what you'd spend on a single set of Facebook ads that nobody clicks.

2–4%

Typical response rate

Hyperlocal postcards with a recognizable hook (your truck just left) outperform generic direct mail by 3–5×. Expect 2–4 inquiries per 100 cards.

$8K–$30K

One closed reroof pays for 60+ campaigns

You don't need a miracle response rate. You need one sale per campaign to print money. Two in a year and the math stops being optional.

Response rate estimates based on industry direct-mail benchmarks. Your numbers will vary by neighborhood, season, and offer.
HOW IT WORKS

Four things nobody else in roofing marketing is doing.

Built for the way roofs actually get sold: visible, local, fast, measurable.

01 — Visibility you already paid for

Your truck was on the street. Make sure the whole block knows what it left behind.

When neighbors see a freshly stripped roof, they think about their own. When they see new shingles, they think about the storm last spring. Quillus catches them at exactly that moment — with a card carrying your name, your finished work, and a photo of their roof.

IMAGE

Postcard mockup
Hand holding a Quillus postcard with a Joe's Roofing job photo on the front.

02 — Aerial qualification

Scope every roof on the block before a single card goes out.

Switch to satellite view inside Quillus to scan all 100 nearby homes. Spot the 3-tabs that are due, the curling shingles, the moss. Skip the houses that just re-roofed last year. Spend mail budget only on the roofs that look like work.

IMAGE

Satellite qualification UI
Screenshot of Quillus satellite view with roof condition markers.

03 — Speed before they forget

Finish the tear-off Thursday. Neighbors get the card Friday.

Most roofers' postcards arrive two weeks after the dumpster's gone. By then the prospect has moved on. Quillus hits mailboxes inside 24 hours via PostGrid — while your sign is still in the yard and the smell of fresh shingles is still in the air.

IMAGE

Timeline visual
Day-by-day visual: Job complete → Card printed → Mailbox arrival.

04 — Attribution down to the house

Know which neighbor scanned. Re-target the ones who did.

Every Quillus postcard carries its own QR code linked to one specific address. When a scan comes in, you see the address, the time, and how often. Build a hot list of the neighbors who hovered but didn't call. Follow up. Close.

IMAGE

Dashboard scan-map
Quillus attribution dashboard showing scan events plotted on the same street map.
FIELD RESULTS

Roofers closing roofs on the same street.

Real campaigns. Real attribution. Real numbers from your peers.

"

Finished a reroof in a Lakewood cul-de-sac on a Tuesday. By the following Monday I had three new estimates booked — two of them on the same block.

PHOTO

[Name TBD]

[Company] · Roofer · Cleveland, OH
"

We were paying an agency $4K a month for leads from across the county. Quillus got us a closer on the same street for the cost of a tank of gas.

PHOTO

[Name TBD]

[Company] · Roofing Owner · Akron, OH
"

The satellite view on the back is what got people calling. They saw their own roof and figured I already knew about it.

PHOTO

[Name TBD]

[Company] · Roofer · Columbus, OH
WHY QUILLUS

Built for roofers, not for marketers.

Everything you need to turn one job into the whole street. Nothing you don't.

24-hour mail window

Printed, stamped, and sorted overnight. In mailboxes while your truck is still fresh in memory.

True proximity

Proximity mail marketing means the 100 physically closest roofs — not the whole ZIP, not a rented list.

Satellite imagery

Each recipient sees their own roof on the card. Free, automatic, included.

Unique QR per card

Know which neighbor scanned, when, and from what address.

No minimums

Send 100 today, send none tomorrow. No contracts, no monthly fees.

Built for roofers

An interface that doesn't make you feel like you're filing taxes.

PRICING

Pay per campaign. Never pay per month.

Start free. Send when you finish a roof. Upgrade when you're ready to close the can't-miss leads.

Starter

Try it on us

$0

One free demo card, mailed to your own address

Full demo and app access

See your real neighbors in live data

Per-card QR tracking

MOST POPULAR
Per Job

No subscription, no minimums

$1.29

/ card

100-card "one street" campaigns

Satellite imagery included

Per-card QR attribution dashboard

24-hour mail window

Bulk discounts at 500+ cards

Handwritten

Coming soon

$3.99

/ card

Real ballpoint pen, written by robotic arm

Indistinguishable from hand-addressed mail

Every card unique

For the close you can't afford to lose

COMMON QUESTIONS

The questions every roofer asks first.

A full 100-home campaign runs about $129. No contract, no subscription, no minimums. Pay per campaign.

Proximity Mail Marketing (PMM) is direct-mail marketing in which each campaign is anchored to a completed job at a specific address and mailed to a fixed count of that address's nearest neighboring homes — typically the 100 nearest — rather than to a ZIP code, carrier route, or purchased list. The distance required to reach those homes is the campaign's proximity radius, the category's unit of measurement; each mail piece carries its own tracked response code, so results are measured per household rather than per campaign. That's exactly what a Quillus campaign is: your finished roof is the anchor, the 100 nearest mailboxes are the audience.

Cards are printed, sorted, and in the USPS mail stream within 24 hours of your order. Delivery follows standard first-class timelines — typically 2–4 days.

No. Pick a template, drop in a photo of your finished roof, and you're done. Most roofers are ready to ship in under five minutes.

We geolocate the job site you enter, then pull the 100 physically closest mailable addresses. No ZIP-code shortcuts, no rented lists.

No. Your customer's address anchors the geo search but is never printed on the cards. Recipients never learn who your customer was.

Yes — and you should. Upload before/after shots, crew photos, the finished roof at golden hour. Whatever closes.

None. Send one campaign and never another, or send one after every job. You're not on the hook.

Every card has a unique QR. You'll see exactly who scanned, when, and from what address. If a campaign underperforms, we'll work with you on the next one.

LOCAL NUMBERS

See the numbers for your state.

Home counts, roof age, and street density from our 155M-address map — pick your state, then your city.

Alabama · 20 citiesAlaska · 3 citiesArizona · 30 citiesArkansas · 4 citiesCalifornia · 209 citiesColorado · 26 citiesConnecticut · 8 citiesDelaware · 8 citiesFlorida · 154 citiesGeorgia · 62 citiesHawaii · 1 cityIdaho · 11 citiesIllinois · 21 citiesIndiana · 17 citiesIowa · 11 citiesKansas · 10 citiesKentucky · 14 citiesLouisiana · 18 citiesMaryland · 61 citiesMassachusetts · 3 citiesMichigan · 65 citiesMinnesota · 18 citiesMississippi · 12 citiesMissouri · 18 citiesMontana · 7 citiesNebraska · 5 citiesNevada · 8 citiesNew Hampshire · 1 cityNew Jersey · 1 cityNew Mexico · 7 citiesNew York · 13 citiesNorth Carolina · 57 citiesNorth Dakota · 5 citiesOhio · 53 citiesOklahoma · 12 citiesOregon · 36 citiesPennsylvania · 24 citiesRhode Island · 2 citiesSouth Carolina · 33 citiesSouth Dakota · 1 cityTennessee · 26 citiesTexas · 15 citiesUtah · 6 citiesVirginia · 61 citiesWashington · 47 citiesWest Virginia · 6 citiesWisconsin · 18 citiesWyoming · 3 cities

Your next roof is on this street.

Try Quillus with the address of your last job. See the block. Mail yourself a free demo card.

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Quillus
Quillus

Proximity Mail Marketing for the trades. Built in Ohio. Mail in 24 hours. Tracked per card.

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